Course Offerings by term

This introductory marketing course develops students’ understanding of the principles of marketing and their use in international business. Students learn how to collect and analyze data sets to make marketing decisions with the goal of understanding customers wants, demands, and needs; they learn marketing from a strategic and functional point of view. With a focus on problem solving, students work in multicultural teams cultivating a greater sensitivity to cultural issues while improving communication skills. Students will consider marketing in the French, US, and international marketplace.


RoomDayStart TimeEnd Time
PL-1
Thursday
09:00
11:55

Examines finance as the practical application of economic theory and accounting data in the procurement and employment of capital funds. Applies the principles of strong fiscal planning and control to asset investment, and debt and equity financing decisions. Emphasizes sound leveraging in view of the time value of money, subject to the pernicious effects of taxation and inflation. BA 2002 recommended for simultaneous registration.


RoomDayStart TimeEnd Time
G-102
Tuesday
10:35
11:55
G-102
Friday
10:35
11:55

Examines finance as the practical application of economic theory and accounting data in the procurement and employment of capital funds. Applies the principles of strong fiscal planning and control to asset investment, and debt and equity financing decisions. Emphasizes sound leveraging in view of the time value of money, subject to the pernicious effects of taxation and inflation. BA 2002 recommended for simultaneous registration.


RoomDayStart TimeEnd Time
G-002
Tuesday
13:45
15:05
G-002
Friday
13:45
15:05

This course explores the ethical issues that arise from the operation of business in a globalized and inter-connected economy. By applying the tools of theory, ethical analysis and personal reflection to a variety of real-life case studies, students will explore several disciplines of management practice, including marketing, operations, strategy, organizational behaviour, finance and accounting. Topical areas will be explored from multiple perspectives, including human rights, political involvement by business, sweatshop

labour, the export of hazardous products, deceptive marketing practices, bribery, whistleblowing, religious/social discrimination, corporate governance, cross-cultural differences, sustainability and environmental issues, corporate social responsibility, and consumer society. The format of the course will be a series of interactive seminars and student participation is required. By the end of the course, students should have developed an organised, personally reflective approach to decision-making that can offer guidance when confronting difficult ethical dilemmas in both business and personal life.


RoomDayStart TimeEnd Time
PL-1
Monday
16:55
18:15
PL-1
Thursday
16:55
18:15

This course takes students step by step through the practical core of entrepreneurship. Students learn design thinking, how to identify a problem or void in the marketplace, and then build a business to solve it. By creating a customer-driven feasibility study students acquire the knowledge necessary to analyze a business idea. Students will develop market research to evaluate customer and business needs. Students gain a practical tool set that will allow them to look at their next entrepreneurial endeavor objectively.


RoomDayStart TimeEnd Time
PL-1
Tuesday
10:35
11:55
PL-1
Friday
10:35
11:55

Offers a systematic analysis of human resource concepts and practices designed
to enhance organizational objectives and employee goals. Studies various aspects
of the employment relationship: job design, staffing, employee training and
development, diversity management, performance evaluation, compensation and
salary administration, employee and labor relations, and collective bargaining.
Examines contemporary and emerging human resource systems and models found in
the U.S., Europe, and Asia.


RoomDayStart TimeEnd Time
PL-1
Tuesday
12:10
13:30
PL-1
Friday
12:10
13:30

Consumer behavior lies at the crossroads of marketing, psychology, economics and anthropology. We employ theories developed in these fields to help predict how consumers will respond to various marketing stimuli. We examine the impact of purchase involvement on consumer decision making; the various kinds of decision models used by consumers; and the influence of attitude, culture, demographics, emotions, learning, memory, motivation, personality and perception on our behavior as consumers. Consumer behavior attempts to understand the consumption activities of individuals as opposed to markets.


RoomDayStart TimeEnd Time
G-L21
Tuesday
12:10
13:30
G-L21
Friday
12:10
13:30

This course is designed to introduce students to the strategic importance of various operations decisions (process and plant layout, capacity planning, job design, forecasting, quality control, inventory and supply chain management). We take both a theoretical and practical approach, beginning with a brief review of the fundamental purpose of

management. We explore the strategic role of operations, study some of the problems and challenges that managers face and examine the theories and strategic tools available to tackle these issues. We take this a little further by analyzing how managerial philosophy, attitudes toward work, technology and culture can affect successful implementation of an operations strategy.


RoomDayStart TimeEnd Time
G-L21
Tuesday
13:45
15:05
G-L21
Friday
13:45
15:05

Students will examine the legal process and the legal environment within which business must operate, as well as the interrelationship of government and business. Students develop an understanding of the methods by which legal decisions are formulated as they affect both individual rights and business transactions.


RoomDayStart TimeEnd Time
PL-3
Monday
16:55
18:15
PL-3
Thursday
16:55
18:15

Briefly examines the great legal families in the world: Common Law, Civil Law, Socialist Law, and Islamic Law. Within the Civil Law family, emphasizes French Contract Law and then explores the law of the European Union. Studies the legal aspects of international business transactions and uses major international and European projects to examine the principles discussed.


RoomDayStart TimeEnd Time
PL-3
Monday
15:20
16:40
PL-3
Thursday
15:20
16:40